The revenue that leaks through the phone.
Missed calls, unfilled cancellations and unactioned recalls are not service problems — they are a measurable line in your monthly numbers.
The problem
It rarely shows up as a line item.
None of this appears on a P&L by name, but it behaves like one every month: calls that never got answered, slots that stayed empty, and recalls that quietly lapsed.
How Pillar helps
How Pillar helps
Every enquiry is checked against your clinic's rules and your live calendar before anything is booked.
- 01Automated
Enquiry arrives
A call, message or web form reaches Pillar at any hour, not just opening hours.
- 02Automated
Availability checked
Live availability is read from your practice management system.
- 03Automated
Booking or recall actioned
Confirmed against your rules, and written back to your calendar.
- 04Automated
Outcome logged
Every action is recorded so it shows up in reporting, not just in a transcript.
Outcomes
Where it shows up
Answered demand
A meaningful share of new-patient calls go unanswered outside hours, and most do not call back. Those become bookings.
Utilisation
Cancelled appointments refill from the waitlist instead of writing off the hour.
Retention
Recall and follow-up sequences run every week, not the weeks somebody had capacity.
Staff cost
Front-desk hours go to patient experience rather than to volume that does not need a person.
Proof
Priced against what you use
Pricing is set with you, based on call volume and how much of the front desk you want Pillar to carry. No lock-in while you are proving it works.
FAQ
Common questions.
How is pricing worked out?
On your call volume and how much of the front desk you want Pillar to carry — modelled with you, not a flat list price.
Is there a lock-in period?
No. There's no lock-in while you're proving it works for your clinic.
Can I see this modelled on my own numbers?
Yes — use the ROI calculator, or send your last three months of call data and we'll walk through it with you.
Model it on your numbers
Use the calculator, or bring your last three months of call data and we will walk through it with you.